Games. Thoughts.

Hello all! We are doing so well—over 200 people believe in this project! Thank you so much. One thing to note: you’ll see the average pledge is now $71.59. This means a few things—some backers are pledging as a donation, some are at the retailer pledge level, and some are buying multiple copies of the game through add-ons! We’ve been working on understanding ROAS (Return on Ad Spend). You can see here that “FB Ad Tracking” has accounted for at least four pledges, bringing in

More data! We are fighting for this campaign and we are just about half way. I imagine that this will be the case for the next week as is the usual trend for kickstarters. Below is a screenshot of the MILLION dollar campaign for Container. Here is where we are sitting right now. Graph doesn't look too different so I am hopeful that the last few days will be similar to Container's! Okay, 14 days to go and we are almost half way! To put that in perspective, in one week we have

In an effort of transparency I want to walk everyone through checkpoints of the campaign! I think this will be especially helpful for people who have not launched a game before. Going into day three we are at 38% funding so I need to average 15 backers a day to fund by the deadline! I think this is super doable!! Day two we did 31! Something I learned from Allplay is that the last 48 hours bring a lot of people that are following the campaign and have not pledged yet. Statist